Free Newsletters for the Channel
Register for Your Free Newsletter Now
How Partners Can Thrive in the Changing Sustainability Landscape
To thrive, evaluate performance, leverage partnerships, do due diligence and track your carbon footprint.
3 Min Read
petrmalinak/Shutterstock
Companies of all sizes are facing a rapidly evolving regulatory landscape around corporate citizenship and sustainability. The Securities and Exchange Commission's recent efforts to publish disclosure requirements and the EU's Corporate Sustainability Reporting Directive (CSRD) have highlighted that companies have even more change to navigate in this space.
Triple-Digit Demand for Sustainability Expertise
As complexity increases, so, too, does the demand for talent that can help businesses adapt. In fact, the latest TD Synnex Direction of Technology Report found that the importance of environment, social and governance (ESG) expertise among partners jumped 125% over the previous year.
As a global company reaching more than 100 countries, we're developing our corporate citizenship program to meet regulatory requirements while keeping our primary goal front and center: To make a positive impact on people and our planet.
For any business navigating its sustainability journey, we've discovered a few key universal principles to follow:
Proactively implement a system for capturing carbon footprint: Creating the infrastructure to accurately track carbon footprint cannot be done quickly, so evaluate your options sooner rather than later and find the right tool for your needs.
Conduct the correct due diligence: It's critical to understand what regulations and requirements apply to your business. If you don't have the right in-house resources to conduct this review, partner with someone with expertise in this area to avoid burning valuable energy chasing rules that aren't applicable to you and to make sure you don't overlook ones that are. Our first step in this process was to conduct a materiality assessment, which informed our corporate citizenship and sustainability strategy.
Leverage partnerships: Across the channel, vendors, distributors and partners of all sizes are building their own programs and have insights and learnings that can be shared with others. For example, TD Synnex launched a set of training and education resources that cover an array of relevant topics, including sustainability essentials, circular economy and carbon.
Evaluate, evaluate, evaluate: Part of a successful sustainability program is taking a regular and honest look at how the program is performing against its stated goals and how it is regarded in the industry. When you publish your goals, the market expects you to provide transparent updates on your progress. In fact, companies typically receive more favorable industry ratings for communicating that they are behind schedule against a goal than those companies that don't communicate their goals and progress. It's important to maintain a mindset of continuous improvement as you work toward your program goals.
A critical piece of evaluating success is through the ratings provided by institutions such as EcoVadis, an assessment platform that rates businesses' sustainability based on four categories, and the Carbon Disclosure Project (CDP), which focuses specifically on environmental disclosure related to climate change. The evaluation can provide meaningful feedback on the gaps that exist in your program and help you identify what areas to focus on for improvements, so it's important to not just "check the box" on this process.
Partner and Educate to Stay Current
Companies must navigate regional regulations that can vary widely and change quickly, while also staying aware of other regulations on the horizon. This fluctuation and change represent a continued opportunity for partners to evolve their ESG business offerings to meet these growing needs.
The first critical step here is education and partnership. Seek training and resources to educate yourself and identify partners that will help you on this journey. With the constantly evolving landscape, it's impossible to master this alone. Collaboration and information sharing will help you stay current on this important topic.
About the Author(s)
You May Also Like
Sep 16 - Sep 19, 2024
Sep 16 - Sep 19, 2024
Join us for MSP Summit, September 16-19, 2024 in Atlanta, GA. You don't want to miss the industry’s most innovative and inspiring gathering of business leaders focused on growing their managed services businesses. This year’s MSP Summit will help attendees stay ahead of exponentially increasing security threats, expanding their range of services through a merger or acquisition and embrace a wide range of innovative new technologies. Get notified when registration opens.
Sign Up For Special Deal