ViaWest Debuts New Affiliate Program

**Editor’s Note: Click here for a list of recent channel-program changes you should know.**

Colocation, managed services and cloud provider ViaWest has launched a new Affiliate Program that the company says offers incentives and compensation to affiliates that promote ViaWest’s IT infrastructure services through advertising and lead-generation initiatives. 

Affiliate partners include tech bloggers, technical forums, search-engine marketers, small businesses and channel partners that display ViaWest advertisements on their own websites and generate qualified leads and close sales.

“Our program allows affiliates to expand their services offerings by partnering with ViaWest to promote our world-class data centers, cloud offerings and managed services portfolio,” said Christopher Rajiah, SVP of sales and marketing for ViaWest. “By aligning with the ViaWest brand, affiliates are partnering with a proven IT infrastructure leader allowing them to maximize their advertising revenue with our easy-to-use program.”

ViaWest says its Affiliate Program allows partners to meet the increasing market demand from businesses that are looking for reliable and compliant solutions to protect their IT infrastructure. With easy to access banner ads, payout tools and performance tracking through a single portal, the company claims to make it easy for affiliates to drive additional revenue streams.  

Affiliates get commissions on qualified leads and increasing earning potential based on product-line sales. They are also eligible for commissions for submitting qualified partner-program referrals.   

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