Channel Marketing Leaders Align on Vision, Goals for Industry Success

On International Women’s Day, GoDaddy is doing a number of things to celebrate women in its workforce and its customers, Van Horn says. “We are celebrating today in multiple ways. Across our locations, our employees have been asked to wear red in support of International Women’s Day. We are also hosting a 100-person UX event celebrating women in our Tempe location,” Van Horn says. “Throughout the month, our GoDaddy Women in Technology employee resource group (GDWIT) will be celebrating Women’s History Month. We will be highlighting some of employees who have shared their stories of overcoming obstacles in our very own ‘Women Who Have Made Their Own History’ series. We will be celebrating and recognizing some of our amazing female small business owner customers around the globe. We will also continue to grow our GDWIT community with a variety of different activities at each of our office locations.”  At Appirio, the company is also celebrating International Women's Day in its own way, according to Elizabeth Friedland, director of communications.  "Appirio is celebrating this year’s International Women’s Day with all our amazing women across the globe. The theme this year is #BeBoldForChange and calls for us to help forge a better working world — a more gender inclusive world. All of us can be leaders within our own spheres of influence by taking bold actions to accelerate gender equality," Friedland said in an email. "Appirio is asking employees to submit stories of women who inspire, as well as to share actions employees plan to commit to, via our internal chat system using #BeBoldForChange. All entries will be placed into a drawing for an opportunity for an employee to win prizes at the end of the week."Thinkstock