Intel's Secret MSP: Time to Speed Dial Geoff Bradshaw?

Legend Geoff Bradshaw

At first glance, the tongue-in-check video pokes fun at traditional break-fix resellers. But listen closely and you’ll hear the so-called legend of Geoff Bradshaw — an alleged MSP who’s beating traditional resellers in the market:

Deeper Meaning

The videos, as you may have guessed, are part of a larger Intel viral marketing campaign called How Geoff Does It. The videos cover heavily debated topics such as:

Even with the attempts at humor, Intel is pretty darn serious about the MSP market. In addition to the Geoff Bradshaw viral video effort, Intel hosts a dedicated website designed just for MSPs. And in a somewhat related move, Intel is developing a hybrid cloud strategy that includes on-premises servers and a range of third-party remote management and cloud tools.

The VAR Guy blogs daily on his own web site. Sign up for MSPmentor’s weekly Enewsletter, Webcasts and Resource Center. And follow us via RSS,Facebook, Identi.ca; and Twitter. Plus, check out more MSP voices at www.MSPtweet.com.