New Okta Channel Leader: Partners Crucial to Go-to-Market, Expansion

Okta plans to bring more enablement and cross-sell opportunities to its partner base.

Edward Gately, Senior News Editor

August 16, 2022

6 Slides
Business meeting
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In the months ahead, Okta channel partners will become more crucial to the company’s go-to-market (GTM) motion. They’ll also help the company expand into new geographies and countries.

That’s according to Bill Hustad, Okta’s new global channel chief. Okta hired the Splunk veteran to replace Steve Dodenhoff, who recently left the company.

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Okta’s Bill Hustad

Hustad was with Splunk more than five years and most recently was vice president of alliances and channel ecosystems.

As senior vice president of global partners and alliances, Hustad will lead Okta’s global partner team. Steve Rowland, Okta’s chief revenue officer, said Hustad is known for driving long-term growth with strong business development practices.

Before Splunk, Hustad was president and CEO of Baynote. Kibo acquired Baynote in 2016 and it became Kibo Commerce, a provider of unified commerce solutions. Hustad was then Kibo Commerce’s general manager.

See our slideshow above for a Q&A in which Hustad outlines his plans for Okta channel partners.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn.

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About the Author

Edward Gately

Senior News Editor, Channel Futures

As senior news editor, Edward Gately covers cybersecurity, new channel programs and program changes, M&A and other IT channel trends. Prior to Informa, he spent 26 years as a newspaper journalist in Texas, Louisiana and Arizona.

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