Time, Multitasking and Money

By Mozy Guest Blog 1

Time. None of us seems to have enough of it. That’s one reason why we multitask, which really is another way of saying we’re concerned that we won’t have enough time to accomplish everything on our to-do lists.

Benjamin Franklin must have known a lot about time. During his 84 years, he became a printer, politician, postmaster, scientist, inventor, statesman, diplomat and author. He was so good at what he did that even just one of those accomplishments would have brought him some degree of fame. Clearly, Mr. Franklin made the most of time to accomplish as much as he could. “Dost thou love life? Then do not squander time, for that’s the stuff that life is made of,” he said.

Delay Tactics

Now, let’s settle the question about whether multitasking is more efficient and time-saving. Recent neuroscience research indicates that the human brain really doesn’t do tasks simultaneously. “In fact, we just switch tasks quickly. Each time we move from hearing music to writing a text or talking to someone, there is a stop/start process that goes on in the brain,” according to Nancy K. Napier, Ph.D., executive director of the Centre for Creativity and Innovation and Professor of Strategy and International Business at Boise State University.

In other words, although it may seem like you’re accomplishing more when you multitask, you’re really just switching from one task to another. Napier recommends focusing on just one task. By doing that, you’re more likely to complete the task better, faster, with less energy, and probably with fewer errors. Multitasking is really just a way to delay one task for another; it’s not necessarily using time more efficiently.

Or, as Mr. Franklin said, “You delay, but time will not.”

In your role as a value-added reseller, whether the service you provide is hardware, software, installation, consulting or troubleshooting, be sure that you’re zeroing in on the task at hand. The job you do to distribute your products and services depends on you using your time wisely and focusing on the here and now.

Or, as Mr. Franklin said, “Never leave that till tomorrow which you can do today.” Because, as he also said, “Time lost is never found again.”

Here are a few ways you can avoid losing time each day:

By learning to use your time wisely, you might suddenly realize that you no longer have to multitask. In fact, you might realize that you’re accomplishing more by the end of each day. And, even though you probably won’t ever see your likeness on a $100 bill, you can still feel wealthier. Because, as Mr. Franklin was fond of saying, “Time is money.”

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Learn more about the Mozy reseller program by attending our 30-minute webinar or visiting us at mozy.com/partner/resellers.

Guest blogs such as this one are published monthly and are part of The VAR Guy's annual platinum sponsorships.