AWS Partner Summit: 5 Biggest Takeaways

It was generative AI all the way at AWS Partner Summit London – but what were the biggest talking points?

Christine Horton, Contributing Editor

April 24, 2024

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AWS Partner Summit London 2024 Takeaways

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AWS PARTNER SUMMITAWS had made it clear at re:Invent in Las Vegas in December that it was all-in on generative AI. At its Partner Summit this week in London, it doubled down on that statement.

The event was, for the most part, dedicated to generative AI: its applications and how partners can help their customers benefit from the technology. It took just 90 seconds after taking to the stage for her keynote speech for AWS’ global channel leader Ruba Borno to declare that the world is now at a tipping point thanks to generative AI.

The cloud giant also sold the benefits to partners of AWS Marketplace, revealed its fastest growing competency ever, and provided updates on its latest investments. See our slideshow above for the five biggest talking points at AWS Partner Summit.

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About the Author

Christine Horton

Contributing Editor, Channel Futures

Christine Horton writes about all kinds of technology from a business perspective. Specializing in the IT sales channel, she is a former editor and now regular contributor to leading channel and business publications. She has a particular focus on EMEA for Channel Futures.

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