OpenText World: OpenText Targets IBM With 'Bye Bye Blue' Initiative
OpenText also launched its biggest product release with Cloud Editions 21.4.
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OpenText’s Zero Initiative is the company’s road map for increasing diversity, and eliminating waste and emissions by 2030. In terms of zero barriers, the majority of OpenText’s workforce will be diverse by 2030.
“We’re committing by 2030, that for our key roles in the company — an engineer, a sales professional, a sales consultant and other roles — we’ll have equal representation of gender, male and female, in those roles, and we’ll have 40% or greater females in leadership positions inside of OpenText as defined by a manager or greater,” Mark Barrenechea said. “We’re going to set a bold initiative.”
In addition, OpenText will have zero waste from company operations by 2030, and a 50% reduction in emissions by 2030 and net zero by 2040.
“We’re doing this by moving all of our data centers and data center partners to hydro power, and second extreme virtualization and efficiency,” Barrenechea said.
The CE 21.4 product release includes:
OpenText Core Content, a SaaS content services platform, featuring deeper integrations with Salesforce Sales and Service Cloud, Microsoft 365 and Microsoft Teams, and OpenText Core Case Management.
OpenText’s eSignature tool, Core Signature, now integrates with OpenText Core for SAP SuccessFactors. OpenText Extended ECM also now allows users to request a digital signature of any document in the system by anyone – internal or external – saving time.
Next generation information extraction engine (IEE) machine learning on OpenText Intelligent Capture, an enterprise capture platform that provides more accurate document classification and data extraction.
OpenText Intelligent Viewing, a content collaboration platform that allows customers to extract data from imaged content, enabling deeper text search and automated redaction.
Joel Kremke is OpenText’s senior vice president of channels and alliances.
“OpenText 21.4 Cloud Editions allows customers the ability to position themselves for a path to public cloud,” he said. “OpenText public cloud partners are uniquely positioned to work with OpenText to migrate the large number of OpenText customers who still run their solutions in their own private data centers today. In partnership with Google, AWS and Microsoft, OpenText has partnered with all three to provide an optimized public cloud option for customers to upgrade to not only the latest functionality and features built in new CE editions, but also the benefits from containerized deployment. OpenText has worked closely with all three partners to provide optimized cloud managed services (CMS) to further enhance service levels, security, compliance and cost savings over the traditional on-premises deployments.”
With customer IT resources free from managing OpenText software directly, partners can work with customer technology teams on new data projects to find business insights, or discover new ways to develop applications quicker in low code or serverless application development that enhance OpenText applications and services, Kremke said.
“OpenText has worked with partners like Google to develop exciting offerings like Experience Customer Data Platform, which have been integrated with Google Analytics 360 and BigQuery to allow customers the ability to create personalized website experiences, and product and service offerings,” Kremke said. “OpenText 21.4 CE offers partners a closer relationship with OpenText to develop new solutions to old problems or new offerings that delight our customers with new opportunities to stay competitive or differentiate themselves. OpenText CE embraces the best of public cloud platforms and offer partners a closer relationship with OpenText customers.”
This year’s OpenText World theme is “Be Digital.” Partners’ role in OpenText’s cloud expansion will continue to grow, Kremke said. OpenText is committed to continuing to expand its reach into new markets, and its partner community will play a key role in that expansion.
“Partners are an increasingly important part of our strategy going forward,” he said. “Our key mantra with all our partners is co-innovation, where can we innovate together with respect to verticals, product, and/or go-to-market strategies. We are more enthused than ever about what the future holds for our valued partner relationships.”
“We envision expansion into new verticals and new, co-developed products and initiatives with our partner community,” Kremke said. “We plan on bringing more value to the marketplace and our mutual customers than ever before with partner co-innovation. This co-innovation will result in benefits to our mutual customers, certainly, but we’re equally excited about the additional opportunities and revenue it will mean to our partner community.”
“We envision expansion into new verticals and new, co-developed products and initiatives with our partner community,” Kremke said. “We plan on bringing more value to the marketplace and our mutual customers than ever before with partner co-innovation. This co-innovation will result in benefits to our mutual customers, certainly, but we’re equally excited about the additional opportunities and revenue it will mean to our partner community.”
OPENTEXT WORLD — During Tuesday’s virtual OpenText World, OpenText launched its new “Bye Bye Blue” initiative, saying it’s time for everybody to drop IBM and choose it instead.
OpenText also launched its biggest product release with Cloud Editions 21.4, and unveiled its zero initiative. It addresses diversity and inclusion, sustainability and the environment.
Earlier this month, OpenText, parent company to Webroot and Carbonite, announced it plans to launch a “powerhouse” SMB platform with its $860 million acquisition of Zix
Mark Barrenechea is OpenText’s CEO and CTO. He launched OpenText’s latest battle cry against IBM.
OpenText’s Mark Barrenechea
“When we look at our business network cloud and our content cloud, we are way ahead of FileNet and Sterling Commerce,” he said. “Let’s have the facts speak for themselves. We are in the upper right quadrant of Gartner for innovation in the CSP market. IBM has moved lower left. Any lower left and they wouldn’t even be on the chart. We’re talking about a technology platform to drive your future of growth.”
IBM No Longer Has Public Cloud
Second, OpenText has a public SaaS model and a full private cloud, Barrenechea said.
“IBM just carved out their private cloud offering to a company called Kyndryl,” he said. “There are no vowels in it so I’m not sure how to pronounce it. If you need a private cloud offering, you’re going to discontinue operations, you’re going to have to negotiate multiple multiple SLAs. With OpenText, we’ll stand up for one SLA and we’ll give you performance guarantees of what we’re doing.”
OpenText is offering a free migration assessment and “we’ll have you say bye bye blue in 90 days or less,” Barrenechea said.
During the pandemic, OpenText doubled down on its R&D, he said.
“We’ve spent the last two years doubling down on the OpenText Cloud, and you can see this in our road map,” Barrenechea said. “Our battle cry is every 90 days … we bring thousands of facets and features to market, and we do this automatically now.”
CE 21.4 introduces new integrations, applications and products. They help customers adapt to modern work, navigate global supply chains, connect with customers, protect information and optimize developer experiences.
“CE 22.1 will come to market in January and then CE 22.2 in the second quarter of next year will be public cloud with more features than the private cloud,” Barrenechea said. “By CE 22.4, we’ll have a fully integrated public cloud information management platform. And by the time we get to 23.2, you will see that more than 80% of our R&D investment will be in the cloud.”
Scroll through our slideshow above for more from OpenText World and CE 21.4.
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