Oracle to Acquire Cloud-Based Warehouse Management Firm LogFire

Oracle announced this week that it has signed an agreement to acquire LogFire, the Atlanta-based software company offering warehouse management applications built in the cloud. Terms of the deal were not disclosed.

The acquisition will bolster Oracle Supply Chain Management (SCM) cloud, which offers a suite of applications that organizations leverage to update supply chain processes, and specifically its logistics functionality. In a letter to customers and partners on Tuesday, Rick Jewell, SVP, Oracle SCM Applications Development, says that the LogFire team “brings significant knowledge and capabilities to Oracle that will extend the value SCM Cloud already brings to customers and partners.”

Oracle tells customers that it is currently reviewing the existing LogFire product roadmap and will provide guidance to customers in accordance with its standard communication policies.

LogFire has more than 40 customers across retail, consumer goods, third-party logistics, and ecommerce solutions.  

According to a FAQ on Oracle’s website, LogFire’s management team and employees will join its SCM Cloud team. LogFire products and services will continue to be available.

Other cloud-based supply chain management solution providers include Accenture, GT Nexus, and Logility. Companies typically select a cloud-based supply chain management solution to improve efficiency, scalability, and ease of integration with existing systems.