Global Smartphone Market Slows in Q4 2015
Juniper Research found that the global smartphone market's growth slowed in the fourth quarter of 2015. Here are the details.
A global smartphone market slowdown has impacted Apple (AAPL), Samsung and other key players in the fourth quarter of 2015, according to market research firm Juniper Research.
However, Juniper Research also noted the global smartphone market now exceeds 1.4 billion device shipments per year.
Other Juniper Research findings included:
Apple reported 0.4 percent year-over-year growth in iPhone shipments in Q4 2015, but strong successes earlier in the year gave the company 20 percent year-over-year growth overall in 2015.
Samsung shipped an estimated 317 million devices in Q4 2015, and the company posted a year-over-year increase in smartphone shipments during the quarter as well.
LG shipped 15.3 million smartphones in Q4 2015, which represented a 2 percent decrease year over year.
Sony (SNE) recorded 7.6 million smartphones shipped in Q4 2015, a year-over-year decline of over 36 percent.
International Data Corp (IDC) indicated the global smartphone market could grow over the next few years.
Melissa Chau, IDC’s senior research manager for mobile devices, recently said many consumers wanted premium smartphone brands and models in the past.
She also pointed out that consumers are increasingly “looking for greater value from a single device.”
What are your thoughts on the global smartphone market? Share your thoughts about this story in the Comments section below, via Twitter @dkobialka or email me at [email protected].
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