itControl Solutions Preps Channel Moves, CAKE Launch

itcontrol solutions cake

On the channel front, some sources speculate itControl Solutions plans to work exclusively through Master MSPs and distributors like Synnex. But David Toms, senior VP of global sales and marketing, says otherwise.

In an email exchange, Toms indicates it’s not accurate to say itControl Solutions will only work with Master MSPs and distributors. Instead, he offers up this clue about where the company is heading next:

MSPmentor will be watching and listening for more clues.

Out of the Oven?

Meanwhile, early chatter on CAKE — the next itControl Suite release — sounds positive among beta testers and MSPs briefed by the company. CAKE is “super ambitious” in terms of the overall product scope, says one source.

Another MSP says itControl Suite has started production CAKE rollouts with selected customers, though some MSPs are taking a wait-and-see approach because CAKE represents a major architectural upgrade from the previous itControl Suite offering. I’ve got a separate email into Toms to get an update on where CAKE stands.

No doubt, 2010 has been the year of major product upgrades from many RMM (remote monitoring and management) tool providers. Along the way, many providers have re-evaluated their pricing and licensing models to help ensure MSPs can properly digest the licenses they take on.

We’ll be watching to see how itControl Solutions positions CAKE in the weeks ahead.

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