CSP Pavilion's Veeam, Aryaka Seek Cloud Service Providers

CHANNEL PARTNERS EVOLUTION — CSP Pavilion sponsor Veeam Software, along with exhibitor Aryaka Networks, know that there’s recurring-revenue opportunity in reselling cloud services. They were on the show floor at this week’s Channel Partners Evolution to help partners learn about the cloud-resell opportunity or thow to expand their existing cloud-resell practice.

At the new CSP Pavilion, making its Channel Partners show debut, Veeam attracted attendees with the company’s backup-as-a-service (BUaaS) and disaster-recovery-as-a-service (DRaaS) offerings. Aryaka Networks is touting its global SD-WAN offering, an MPLS replacement.

Veeam Availability Suite includes Veeam Backup & Replication. It leverages virtualization, storage and cloud technologies to enable the modern data center. The company is hoping to attract CSPs to become VCSPS, or Veeam Cloud Service Providers.

Veeam has more than 5,500 cloud service providers and channel partners in North America,and more than 14,000 globally.

Just this week, Veeam extended its availability solutions to Microsoft’s Azure Stack.

“Most organizations have a ‘cloud-first’ strategy these days, so we are intensely focused on ensuring that we deliver bulletproof cloud availability,” said Peter McKay, co-CEO and president at Veeam. “We are extending our collaboration with Microsoft to ensure availability for any application, any data, across any cloud. To be a launch partner for Azure Stack is further testament to our importance in this space. Our proven solutions allow customers to balance the right amount of flexibility and control for truly consistent hybrid cloud deployments, confident that their information is protected,” he said.

Aryaka works with agents and partners moving away from MPLS networks. The company’s SD-WAN offering is done over a private network with 28 locations globally for organizations looking to connect internationally and increase their application performance.

Earlier this year, Aryaka secured $45 million in new funding from investors including Third Point Ventures and Deutsche Telekom Capital Partners.

“We’re looking to attract the right partners who have the right clients with global client bases who are looking to build and replace MPLS. That’s our goal from a solution-provider standpoint,” David Pierce, partner sales director, Northwest, with Aryaka, told us.

The partner types he’s referring to include master agents and subagents that have a good understanding of network infrastructure and applications and are interested in reinvesting what they’re specializing in, Pierce shared, i.e. moving away from legacy MPLS and toward SD-WAN.