Kaspersky Hires HPE Vet to Lead Channel Marketing
The cybersecurity provider says he will be responsible for finding new partners and executing marketing for current Kaspersky partners.
**Editor’s Note: Click here to see which channel people were on the move in June.**
A new face is taking over channel marketing for Kaspersky Lab North America.
Kevin Lozeau left Hewlett Packard Enterprise to serve as director of channel marketing for Kaspersky. The cybersecurity provider says Lozeau will be responsible for finding new partners and executing marketing for current Kaspersky partners.
He said Kaspersky Lab is well known for its partner program and endpoint security solutions.
“I’m looking forward to building on that momentum, continuing to enhance Kaspersky Lab’s channel program and growing our partner base,” he said.
Lozeau most recently worked as a partner manager for HPE, and before that he was director of field marketing at Staples Advantage. At HPE, he developed sales pipelines and directed strategic marketing. He worked at PC Connection from 2004 to 2011. {ad}
He will report to Jon Whitlock, senior vice president of marketing at Kapersky Lab North America. Whitlock said Lozeau will bring value to partners, thanks to his experience in customer acquisition and B2B markets.
“Kevin’s considerable understanding of marketing and sales strategy and prioritization of customer-focused programs make him a top example of Kaspersky Lab’s commitment to the channel,” Whitlock said. “Kevin is knowledgeable about all stages of the marketing process and has shown proven success and commitment to innovative programs and marketing development.”
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