10 New Channel Offerings: Cisco, Genesys, Aruba, More
Gen AI is all the rage. Like we need to tell you that.
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Salesforce rolled out what it's calling a "real-time hyperscale data engine."
That engine, named Einstein 1 Data Cloud, analyzes data to bring immediately "actionable Salesforce objects" into the Einstein 1 Platform.
In addition, Salesforce launched a conversational AI assistant.
Moshe Beauford covered the announcements from Salesforce.
Artificial intelligence will power a tool that's designed to detect contact center agents who are burning out.
That burnout detection tool would automatically schedule breaks in the contact center and provide AI-generated post-call coaching. Cisco in February will do a beta release of APIs in conjunction with behavior change platform provider Thrive Global.
Moshe Beauford covered that announcement and more from the Cisco Webex One event.
Customers got access to more AI-powered capabilities in Oracle NetSuite.
The first is NetSuite Text Enhance, which allows users to generate content in any NetSuite text area with a prompt.
Other new capabilities tackle bill analysis, budgeting and data warehousing.
Christine Horton covered the news from Oracle NetSuite.
Genesys and Salesforce announced a customer experience (CX) tool that they say will better integrate contact center and customer relationship management (CRM) platforms.
The companies paired Genesys' CX offering with Salesforce's customer service orchestration tool. The companies have been partnering with one another for more than 10 years.
Many technology advisor partners report that their clients are demanding platforms that integrate with Salesforce.
Read all about it.
Threater, formerly known as ThreatBlockr, added a service branch and a freemium product.
Users can now access Threater's Collect threat intelligence aggregation product for free. In addition, its Cyber Marketplace now includes third-party cyber intelligence feeds and lists customers can deploy. The marketplace will include more services, including SOC as a service.
The portfolio updates come as part of a massive rebrand from the cybersecurity provider.
"Through our relationships with our global customer base and industry-leading partners, we have the experience and are uniquely positioned to help organizations block all known threats entering and exiting the network and now also mitigate the unknown threats inside their network," CEO Brian McMahon said. "Our customers have been asking for these types of additional services and we are excited about now being able to offer them."
See Threater's press release about the rebrand.
Teams 2.0 became generally available in October.
The main talking points of the updated platform are that it is faster, more efficient in its processing power and more user-friendly. Moreover, many of the updates focused on the CoPilot AI feature.
One partner provided the sobering example of an employee who asks CoPilot to tell them what their manager thinks about them.
"...with CoPilot having access to chats, meeting notes, transcriptions and documents as part of its data training, it might provide an answer of, ‘It appears your manager is seeking ways to terminate your employment,’ the partner said.
Moshe Beauford wrote all about Teams 2.0.
HPE's Aruba networking division added two products to its Instant On SMB line card.
Aruba introduced a new access point designed to enable more devices on a customer's network. Then it launched a stackable switch designed to help customers incrementally expand the ports and capacity on their network.
Moreover, Aruba has automated some of the management capabilities in its portfolio.
See exactly what Aruba added to its portfolio.
Managed services provider Logicalis took another big step in the mobility world by adding a managed private 5G services practice.
Intelligent Connectivity powered by Cisco taps into Logicalis' deep relationship with the vendor. While that suite includes SD-WAN, SASE and SASE in addition to mobility, Logicalis announced a unique 5G milestone. Namely, Logicalis is the first Cisco partner certified in managed private 5G.
Get details on the suite.
Pure Storage said its new storage-as-a-service offering is more opex than its competitors claim to be.
The vendor rolled out Evergreen One storage as a service and Evergreen Flex subscription, designed to efficiently manage customers' power and rack space costs. Having given customers a fixed rate with kilowatt per hour and rack unit amounts, Pure Storage will "cover the tab" of power and space charges that exceed its guarantees.
Read Christine Horton's analysis of the announcement.
Distributor Ingram Micro announced a staff augmentation offer for its partners.
"Staff Assist" connects resource-strapped partners to badged, off-shore Ingram employees, who will function as part of their teams. Partners can get it for a flat fee. Moreover, the outsourced employees can work in managed, professional or consulting services.
Read more about Staff Assist.
Distributor Ingram Micro announced a staff augmentation offer for its partners.
"Staff Assist" connects resource-strapped partners to badged, off-shore Ingram employees, who will function as part of their teams. Partners can get it for a flat fee. Moreover, the outsourced employees can work in managed, professional or consulting services.
Read more about Staff Assist.
Salesforce and Genesys' expanded collaboration around CCaaS and CRM highlight some of the biggest channel offerings to hit the market in the last two months.
The CCaaS-CRM team-up comes alongside a wave of announcements about generative AI and its potential for actionable data intelligence.
“Remember the story that everybody told about 15 years ago, where you went into every client and people [said], ‘Data is your competitive advantage. You need more data. You need to get your data estate in motion.’ Well, we have reached it, folks,” said Madison Gooch, director of Watson applications and solutions at IBM, at an Ingram Micro event earlier this year.
In Channel Futures' latest round up of new products and services that channel partners can sell and leverage, generative AI unsurprisingly plays a big role. But other announcements came in cybersecurity, SMB networking and private 5G.
In items that didn't make this slideshow, tech services distributor Avant added vendor NPS scores to its Pathfinder platform, Apple rolled out its iPhone 15 line, and HP unveiled a dozens of product updates at its Imagine event.
But for what did make it, scroll through the 10 images above for the latest channel offerings thrust forth by IT, CX and telecom vendors in the last two months.
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