CP Expo Keynote: Office Depot's Schijns — Are You Kidding Yourself About Transformation?
Whether you call it creative destruction, digital disruption or simply the new reality, it’s hard to find a business that doesn’t say it’s working hard to transform.
Many business leaders are still haunted by Nokia CEO Stephen Elop’s famous 2013 lament: “We didn’t do anything wrong, but somehow we lost.”
Whether you call it creative destruction, digital disruption or simply the new reality, it’s hard to find a business that doesn’t say it’s working hard to transform. But is it just lip service?
Businesses relying on current revenue data to navigate to transformative success might be on a dangerous path, noted Janet Schijns, executive vice president, chief merchant and services officer for Office Depot, during her keynote at the Channel Partners Conference & Expo, April 18, 2018.
Schijns addressed how today’s biggest brands are navigating transformation, what it all means for the future of the channel and what partner businesses can learn by establishing key performance indicators to spotlight true transformation success.
She also explained how Office Depot, a first-time Channel Partners exhibitor, is breaking into the channel in a big way. Watch her keynote below. Then read our recap of her presentation here.
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