MobileSphere Launches International LD for Mobilecos

By Tara Seals

MobileSphere has launched CarrierILD, an international long-distance service for MVNOs and wireless carriers.

MobileSphere is using softswitch technology and its global network to provide integrated international calling services to wholesale clients.

MVNOs and wireless carriers are grappling with how to provision international calling capabilities at competitive rates, says Gavin Macomber, executive vice president of marketing for MobileSphere. CarrierILD addresses the two significant issues facing wireless carriers today price and fraud control.

CarrierILD includes the following:

Discounted international termination to 220+ countries

Turn-key provisioning, billing and reporting platform

Real-time anti-fraud control and usage monitoring

Fully-integrated Web and retail-based enrollment and replenishment options

Flexible rate and billing alternatives

Direct-dial solutions

“Consumers are increasingly utilizing mobile phones as their primary connection, foregoing land lines in greater numbers,” says Jack Gold, President of J.Gold Associates, an independent wireless analyst firm. “Many consumers are turning to MVNOs as their mobile choice for the particular features and/or functionality they offer. Since consumers want full-featured capabilities, international long-distance is a prerequisite for an increasing number of mobile customers, as the world shrinks and costs for international long-distance decline. Services such as MobileSphere’s will become a key competitive differentiator for MVNOs and wireless carriers seeking upscale customers and increased revenues.”

MobileSphere’s CarrierILD solution offers international rates averaging 50 to 70 percent below rates charged by major wireless carriers, the company says. For example, MobileSphere’s rates to Mexico start at 5 cents per minute.