Zultys Rises From the Ashes

Kelly Teal, Contributing Editor

November 13, 2006

2 Min Read
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Three months after IP PBX maker Zultys Technologies lost its funding and closed its doors (see story), and two months after it filed for bankruptcy, its future is once again looking bright. Pivot VoIP, a division of Israel-based PBX maker Telrad Connegy, has bought Zultys assets, including all key intellectual property, online and offline brands, all of its products. It also assumed Zultys debt.

Pivot VoIP won Zultys in a bankruptcy auction at the end of October, agreeing to pay $2.65 million for the embattled company. Pivot VoIP will go by the Zultys name in an effort to ensure business continuity with resellers and others. The new management is not keeping Ian Milnes, who founded Zultys in 2001, and who also tried to bid at the auction for his company. Instead, Telrad Connegys owner and chairman, Avi Weinrib, will take over as president and CEO of the newly reorganized Zultys.

Weinrib reportedly is one of six Zultys employees working to restore Zultys operations at the manufacturers Sunnyvale, Calif., location.

“We are very excited about the future of Zultys and its product line, and have full faith in the engineering team and the technology, Weinrib said in a news release. Our actions clearly give Zultys a fresh start. Both Telrad Connegy and Zultys Technologies will coexist independently of each other serving parallel market niches.

The new Zultys will step up its relationships with resellers and distributors, the company said, but it could face an uphill battle. When news of the companys closure spread in August, several resellers said they were switching to other manufacturers to avoid potential problems. Still, Zultys executives remain optimistic the company will fare well in its new iteration.

Because of all of the recent developments and the positive feedback that we have received from our resellers, we have a renewed vision to further improve the product to the needs of the customers,” said Vladimir Movshovich, vice president of technology for the new Zultys. Movshovich held that same title at the old Zultys.

Zultys makes VoIP systems, including the MX30 and MX250, as well as IP phones and peripherals.

Zultys Technologies www.zultys.com

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About the Author

Kelly Teal

Contributing Editor, Channel Futures

Kelly Teal has more than 20 years’ experience as a journalist, editor and analyst, with longtime expertise in the indirect channel. She worked on the Channel Partners magazine staff for 11 years. Kelly now is principal of Kreativ Energy LLC.

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