Splunk Rolls Out New Platform, Pricing and Ventures Fund

Splunk has unveiled its new Data-to-Everything platform, designed to remove barriers to implementing data insights by abolishing the need for multiple tools and expanding access to analytics through multiple new pricing options.

With Splunk’s Data-to-Everything, more than 18,000 customers globally are unlocking value and bringing data to every question, decision and action, the company said. Brooke Cunningham, Splunk’s area vice president of global partner programs and operation, tells us the platform means that “every user in every part of the organization is encouraged to unlock the power of data.”

Splunk’s Brooke Cunningham

“There’s no longer any barrier standing between data and action,” she said. “Splunk is building the Data-to-Everything platform with five critical design drivers in mind, to make data more: collaborative, instantaneous, with automated actions, mobile first and indulgent.”

Splunk’s partners will be able to leverage this access and visibility into data to give their customers better insights – and gain new customers – as they turn data into action, Cunningham said.

“As data becomes increasingly dynamic and real-time, rather than static and transactional, organizations need a platform that allows them to act faster, resolve issues quicker and accelerate innovation,” she said. “Splunk is designed for real-time data with purpose-built apps on a single platform to help our partners solve their customers’ problems and spot opportunities faster. ”

Apps, add-ons and connectors are a key opportunity the company sees for partners to further add value for their customers on top of Splunk, Cunningham said.

“With our future announcements and investments in Splunk Cloud Platform, it’s going to become easier than ever for our ecosystem of partners and developers to build applications on top of Splunk as well as embed Splunk across other services,” she said.

Splunk also rolled out new Data-to-Everything pricing programs that provide a range of predictability and versatility across the Splunk product suite.

In addition, Splunk announced the launch of Splunk Ventures and two inaugural funds designed to help the next generation of data analytics. Through a $100 million Innovation Fund and a $50 million Social Impact Fund, Splunk Ventures is investing in early-stage companies that can “harness the power of data to change the world.”

“Data is one of Nubank’s most valuable assets, it’s what makes us one of the fastest-growing financial technology companies in the world,” said Cristina Junqueira, co-founder of Nubank, a Splunk customer. “Splunk removes the complexity of data so we can focus on delivering the best experience for our 12 million customers who want to take back control of their financial lives.”