New, Updated Partner Programs: AT&T, T-Mobile, Cisco, Extreme Networks
See how vendors are changing the partner experience.
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Technology companies are unifying, simplifying and bolstering their indirect channel programs.
A wide variety of companies have been making changes to their partner strategies. For example, Cisco announced plans to bring several disparate programs together and tier its partners differently. A popular carrier rearranged its sales compensation to eliminate channel conflict, while another carrier fine-tuned is approach to the agent channel.
We also saw action on the cybersecurity front, as WatchGuard Technologies enhanced its program to adjust for a recent purchase. And young SASE provider Todyl cut the ribbon on its new channel program.
Also, a master agent introduced an opportunity for agents to spill the beans about their experiences with suppliers.
Scroll through the images below to see the latest developments in the indirect technology sales channel.
Then check out our September channel programs recap if you’re so inclined.
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