Dell Cloud’s Deepak Patil Reflects on Year 1, Looks Ahead
“As an industry, we are firmly in the middle of a hybrid cloud/multicloud movement,” he says. And the channel wins.
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Deepak Patil recently celebrated his first anniversary leading Dell Technologies Cloud, a purveyor of hybrid platforms.
“It’s been a phenomenal, phenomenal year,” he told Channel Futures. “We are all very proud about the progress we’ve made.”
Patil came to Dell from Virtustream, where he served as CTO and senior vice president of product and engineering. Before that, he worked as vice president of development at Oracle. And before that, well, many in the channel know Patil for his various roles at Microsoft and as a founding member of the Azure platform. Now, with year one under his belt, Patil, senior vice president and general manager of Dell Cloud, is looking ahead.
Dell’s Deepak Patil
“As an industry, we are firmly in the middle of a hybrid cloud/multicloud movement,” he said. “I’ve been building cloud for the better part of the last decade. And we’ve been hearing that everything is going to move to public cloud. But for the first time over the last couple of years, the industry has turned a corner in terms of its approach to cloud as an operating model.”
Patil sees this as an opportunity for Dell Cloud to take the reins. As organizations around the globe choose different paths to the cloud, Patil – and Dell – say hybrid will prove the most optimal configuration.
“We like our model and consider it part of our responsibility as a technology stalwart to steer the industry in the right way,” he said.
And the right way, according to Patil and Dell, equals hybrid cloud.
“It’s not just a public cloud future, not just a private cloud future. It’s a hybrid cloud future and a multicloud future,” Patil said.
A Hybrid, Multicloud Future
He’s not alone in predicting that hybrid cloud will outpace standalone public and private setups. Market experts have been forecasting the rise of hybrid and multicloud arrangements over their more static counterparts for at least a couple of years. And COVID-19 still is pushing many organizations to adopt hybrid cloud, in many cases sooner than planned.
After all, too many organizations need the security assurances of on-premises cloud and the availability of public cloud to choose only one. Yet they need what research firm IDC calls “The Holy Grail” in cloud computing: “a frictionless, hybrid multicloud that provides consistent experience and unified management across multiple public clouds, private clouds, and even traditional infrastructure.”
Such an “idealistic state” may not be attainable, wrote analyst Chris Kanthan. However, that’s not stopping Dell, as one example, from trying to reach it. Dell recently unveiled Project Apex, in large part to address the twin issues of experience and management.
“It’s really a unifying effort,” Sam Grocott, senior vice president, product marketing at Dell Technologies, said in October.
The move makes sense for Dell Cloud. Almost all – 92% – of its customers use hybrid cloud, Patil said. Eighty-eight percent have more than one cloud and service provider. This isn’t quite a multicloud situation, Patil said. Rather, it’s “multiple cloud.”
“Cloud platforms don’t work well together yet. Data challenges are still quite basic across different cloud platforms. There are developmental, configuration, cost management, management challenges. We are at the beginning of that journey as an industry.”
Project Apex aims to address those exact problems. At the same time, Dell Cloud will …
… keep tackling multicloud.
“We are committed to building more multicloud services,” Patil said.
That way, enterprises can expect their VMware, for example, to work well on a hyperscale cloud such as Google Cloud or Amazon Web Services. Some vendors already have made progress on this front. Dell, for its part, in late September revealed deeper VMware integrations. Such partnerships allow customers to keep their core, even legacy, ecosystems while taking advantage of different clouds’ capabilities.
“Everybody wins in that model,” Patil said.
Dell Cloud: Depending Heavily on the Channel
Dell Cloud expects to achieve its goals all with the help and participation of channel partners.
“The offerings coming out of Dell Cloud will be focused on all innovation happening across Dell and VMware,” Patil said.
Along the way, though, innovations from channel partners, data center, infrastructure and other vendor partners, as well as hyperscalers, will fit in, too.
“They will either amplify the value proposition of our offerings, extend our offerings or provide support to our offerings,” Patil said.
The biggest takeaway for the channel is this: “We’re creating more business models that are conducive for our partners to do business,” Patil said.
There are new ways in which that will materialize. First, it means letting Dell Cloud’s 200-plus channel partners build on cloud platforms and use Dell’s new Cloud Console and marketplace. The Console, of course, enables management across clouds. Partners will be able to integrate their own systems of record into that portal.
“This will make it simpler and seamless to provision infrastructure on behalf of their end customer,” said Varum Chhabra, vice president of product marketing, Dell Cloud, in September.
They also will have the option to tie into Dell’s cloud marketplace through the Cloud Console.
“We are creating business and financial models to incentive our partners,” Patil said. “We are making it easy for our partners to integrate their technologies onto our platform.”
The Role of Services
All this especially revolves around services. While some customers will want to handle their own cloud management, others will call on Dell to do it for them. And Dell “will definitely leverage our partners and their help for how our cloud is served and supported,” Patil said.
That points to the second new type of business model Dell wants to emphasize for partners.
“One of the big things that has happened during the pandemic is this increased proclivity by customers for more opex-driven commerce and business models,” Patil said.
That, of course, stands out as of one of the primary promises of cloud investment. So partners will play a role.