Workday Details Salesforce.com Social Media Integration Plan

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Butts said since the integration — wherein Workday acts as the “people and talent system of record” and Force.com and Salesforce Chatter act as the application and social layers — was announced early in September, customers and partners alike have had a number of questions. The integration, he said, is a part of helping enterprises get to that “social enterprise” that Salesforce is so aggressively promoting.

The Salesforce Chatter social integration is simple yet robust, he said. Basically, the two companies plan to add the ability to “securely present information from a worker’s Workday inbox — such as notifications, business process events and workforce data — directly in that person’s Chatter stream.” This integration will be available in the Workday 15 update, available later this year.

To get the features, just provision Chatter accounts from Workday and you’re good to go. Oh, and as an added bonus, Workday customers will be able to provision accounts for any Salesforce.com application, not just Chatter.

As for Force.com, the Workday integration there will be less obvious but potentially more far-reaching. Essentially, Workday wants to let applications on the Force.com platform use data stored in its cloud, securely and easily. Workday is still struggling to get the service to 100 percent, but that functionality is coming.

This is an interesting development — Salesforce.com expands its ecosystem even further, and Workday opens up to Salesforce’s customer base. But potentially the best part is the fact that cloud integrators get a new tool in their work belt.