XO Alum Channel Partner Agrees to Bridgepointe Investment

Channel partner Reaction Communications has accepted funding from Bridgepointe Technologies.

Bridgepointe offered the money as part of its $100 million-plus strategic investment from Charlesbank Capital Partners. Reaction joins a list of technology advisory firms that have accepted funding from San Mateo, California-based Bridgepointe. Reaction president Jeff Tarpley takes on the role of Bridgepointe associate partner.

Tarpley founded Pleasanton, California-based Reaction in 2010. The company focuses on internet, private networking, data center, cloud services on other offerings. According to Reaction’s website, nine of its 200-plus customers belong to the Fortune 1000.

Tarpley credited Bridgepoint for facilitating Reaction’s growth.

Reaction Communications’ Jeff Tarpley

Bridgepointe Technologies’ Brian Miller

“Bridgepointe has been instrumental in my success and this investment will enable my firm to build on our foundation,” Tarpley said. “We’re seeing new and exciting opportunities with our client base because of digital transformation. With this investment, we have the backing we need to pursue and close more of those deals.”

Tarpley worked at XO Communications for almost 12 years, starting as senior account executive and eventually winning national general manager of the year. He landed in the company’s president’s club in 2009, hitting 107% of his total booked revenue target.

“Jeff’s success to date is a testament to the power and possibilities of the Bridgepointe model,” Bridgepointe co-founder Brian Miller said. “Our investment in Reaction Communications will support the growth of both firms as we capitalize on the ever-growing need for IT strategy services by midmarket and enterprise clients.”

Funding

Bridgepointe has already announced investments in partner firms Vinco and Double Tap Networks.

Bridgepointe’s Scott Evars

“We will continue to aggressively make strategic investments that fuel growth,” Bridgepointe co-founder Scott Evars said. “Having our top talent share in the overall success of the firm at a partnership level is a mutually beneficial win for our entire ecosystem.”

Reaction lists 11 preferred vendors on its website, including AT&T, Equinix, RingCentral and Zoom.

In other news, Flexential recently honored Bridgepointe as its breakout partner of the year. In addition, Bridgepointe-funded partner Vinco won top agent.