2017 Salary Survey: 16 Hottest Digital Transformation Skills
Digital transformation requires special talent that can be acquired internally through hires or externally through the channel.
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If you haven’t heard about digital transformation, you’ve been sleeping in an analog cave – at risk of becoming extinct! Companies have spent billions trying to get ahead of the disruption happening to their industries. But digital transformation requires smart, talented people. Do you have what it takes?
Starting Salary: $77,000 – $102,750
Description: These professionals understand how to create functional and attractive digital environments for users to explore. They develop web- and mobile-based applications, work on website maintenance and enhancements, write web pages in a combination of languages and assist in the coding and testing of technical solutions. With businesses’ emphasis on digital initiatives, front-end web developers are in high demand.
Starting Salary: $79,250 – $109,000
Description: Web designers design Internet and intranet sites that accurately reflect an organization’s goals, objectives and identity. They use both web and design software to create the concepts, artwork and layout for sites and other only projects based on creative briefs and client meetings.
Starting Salary: $102,250 – $135,000
Description: Senior web developers have extensive experience in all phases of the web application development life cycle, as well as an excellent understanding of customer needs and business strategy. They provide creative vision and manage the planning and implementation of web-based applications.
Starting Salary: $77,500 – $107,500
Description: Web developers are responsible for gathering business requirements and developing specifications for web-based applications. They provide technical assistance to web administrators, integrate websites with back-end systems and write test plans and test results.
Starting Salary: $71,000 – $97,000
Description: With a thorough understanding of web technology and the internet, a web administrator’s job includes installing, customizing, updating, maintaining and reporting on corporate internal and external web pages and links.
Starting Salary: $117,750 – $156,250
Description: Applications architects are responsible for designing major aspects of the architecture of an application, including components such as user interface, middleware and infrastructure. They require a high level of technical expertise combined with excellent planning, coordination and communication skills, and the ability to work on teams.
Starting Salary: $111,000 – $147,000
Description: Lead application developers direct a development team in the design, development, coding, testing and debugging of applications. They need a strong background in applications programming and experience leading a technical team.
Starting Salary: $100,750 – $149,000
Description: The mobile applications industry is booming, which makes these professionals in high demand. A mobile applications developer is responsible for developing applications for tablets and smartphones. The role requires strong analytical and problem-solving capabilities and experience coding with Mobile Frameworks and with mobile development languages.
Starting Salary: $80,000 – $121,500
Description: Mobile designers collaborate with cross-functional and user experience teams to create engaging content for mobile applications. They understand the graphical and functional aspects of web and mobile design to develop interactive experiences.
10. Starting Salary: $99,500 – $151,000
Description: A mobile developer develops, builds and documents applications for mobile platforms such as Android, iOS and the mobile Web. These professionals are responsible for creating prototypes to test new features and applications, performance analysis and tuning, and ongoing maintenance and support.
Starting Salary: $90,500 – $135,250
Description: A UX specialist is responsible for creating satisfying or compelling experiences for users of a product, often drawing on results from user research and workflow analysis. Areas of focus may include content, controls, visual design, packaging, customer/technical support, branding and other aspects of user experience.
(1-3 years): $52,000 – $79,500
(3-5 years): $75,750 – $103,000
(5+ years): $92,750 – $138,000
Description: Responsible for creating satisfying experiences for users of a product, these professionals have an expert understanding of graphic design and web technologies. Similar to a UX specialist, they may also focus on content, controls, packaging, visual design, customer/technical support and branding.
(1-3 years): $73,500 – $100,500
(3+ years): $83,750 – $116,250
Description: A web analytics specialist analyzes a website’s key performance metrics and competitive trending. They create forecasts, as well as operational and statistical tools and models. Other duties may include analyzing databases and logs to produce reports, while also making recommendations regarding process improvements.
Starting Salary: $96,500 – $143,750
Description: A digital strategist develops UX strategies, including information design, online content strategy and lead-generation tactics for web, mobile, email, social and digital advertising media. They require strong communication skills to keep senior management fully informed of campaign activity, challenges and opportunities.
Starting Salary: $78,750 – $118,000
Description: A digital project manager oversees the implementation of multimedia projects, including gathering requirements, creating statements of work, setting project plans and budgets, constructing timelines, and managing quality assurance (QA) testing. A working understanding of web technologies and programming languages is ideal.
Starting Salary: $65,000 – $91,250
Description: HTML developers create web pages by developing and testing HTML code for text, images and related elements. They work closely with marketing and design teams to understand, clarify and shape project requirements, and translate them into technical requirements.
Starting Salary: $65,000 – $91,250
Description: HTML developers create web pages by developing and testing HTML code for text, images and related elements. They work closely with marketing and design teams to understand, clarify and shape project requirements, and translate them into technical requirements.
Robert Half knows what skills are needed to pull off digital transformation. Its two divisions – Robert Half Technology and The Creative Group – teamed up to create a list of the top 16 digital transformation positions and what they earn.
For the full 2017 Robert Half Technology Salary Guide, click here.
For the full 2017 The Creative Group Salary Guide, click here.
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