Twinkies vs. HP: Which Brand Will Enjoy Sweeter Recovery?
Question: What do Hewlett-Packard (NYSE: HPQ) and Hostess Twinkies have in common? Answer: Both are made from roughly six ingredients; both are suffering from changing consumer and tastes and corporate mismanagement; and both will eventually enjoy some sort of renaissance comeback. Which brand will have a faster, sweeter recovery?
November 21, 2012
![Twinkies vs. HP: Which Brand Will Enjoy Sweeter Recovery? Twinkies vs. HP: Which Brand Will Enjoy Sweeter Recovery?](https://eu-images.contentstack.com/v3/assets/blt10e444bce2d36aa8/bltad82345845720f39/65268796da98a4233b56e4bf/twinkees1_0.jpg?width=1280&auto=webp&quality=95&format=jpg&disable=upscale)
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Question: What do Hewlett-Packard (NYSE: HPQ) and Hostess Twinkies have in common? Answer: Both are made from roughly six ingredients; both are suffering from changing consumer and tastes and corporate mismanagement; and both will eventually enjoy some sort of renaissance comeback. Which brand will have a faster, sweeter recovery? The VAR Guy invites you to chew on this analysis.First, let’s start with the facts. The six primary ingredients of each brand:
Twinkies: (1) Wheat flour, (2) sugar, (3) corn syrup, (4) niacin, (5) water, (5) high fructose corn syrup and (6) shortening.
HP: (1) An abandoned garage that once stood for innovation; (2) a board of directors that sours on CEOs about every two years; (3) falling hardware sales; (4) missed software opportunities; (5) under performing IT services revenues; (6) and an inability to execute on acquisitions.