Zero One: 11 Digital Marketing Hotspots
If you’re in the white-hot marketing technology game (or aspire to be), then you’ll want to know where digital marketers are placing their bets.
![Zero One: 11 Digital Marketing Hotspots Zero One: 11 Digital Marketing Hotspots](https://eu-images.contentstack.com/v3/assets/blt10e444bce2d36aa8/blta981a7498c4fb727/65245fcc42661e00e258f1b5/promo_0_0.jpg?width=700&auto=webp&quality=80&disable=upscale)
If you’re in the white-hot marketing technology game (or aspire to be), then you’ll want to know where digital marketers are placing their bets. Tech staffing firm TEKsystems surveyed 250 U.S. marketing leaders earlier this year to find out their highest priority marketing technology investment areas. Click on the gallery to see the top 11.
Based in Silicon Valley, Tom Kaneshige writes the Zero One blog covering digital transformation, AI, marketing tech and the Internet of Things for line-of-business executives. He is eager to hear how marketing tech is impacting your business. You can reach him at [email protected].
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 13%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 17%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 19%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 21%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 26%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 27%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 28%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 28%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 33%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 34%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 31%
Source: TEKsystems
U.S. marketing leaders’ top three marketing technology investment areas for 2017 (stack rank): 31%
Source: TEKsystems
“While there is buzz and interest surrounding new technologies and how they’re shaping the future of digital marketing, most marketing organizations are focused on the here and now, and are actively investing in channels that are front and center to their customers.” -TEKsystems
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