Deepwatch Partners Get New Xcelerate Program Enhancements

Deepwatch partners are getting significant enhancements to the company’s Xcelerate Channel Partner Program to recognize and reward partner expertise and investment at each level.

The Xcelerate new partner tiering framework provides Deepwatch partners access to various financial and business benefits. Those include training and tools, market development funds (MDF) and partner advisory councils.

Partners enter at the silver tier and meet a combination of revenue and specialization requirements to achieve higher tiers. Those include gold and platinum.

Deepwatch Partners ‘More Incentivized than Ever’

Lori Cornmesser, Deepwatch’s senior vice president of global channel sales and alliances, said as a channel-only company since inception, Deepwatch is “constantly working to evolve and enhance our channel partner program to ensure partners feel supported and invested in the company.”

Deepwatch’s Lori Cornmesser

“With these new enablement tools and additional tiered investments, channel partners are now more incentivized than ever to collaborate with Deepwatch and extend our managed detection and response (MDR) offerings into their customer base,” she said.

Deepwatch Academy provides a simplified view of upcoming sales training opportunities, sales resources, the Deepwatch expert engineer program, certified eXperience (DEEP-cx), and other resources. Deepwatch Academy includes learning resources and exercises to help partners provide security solutions and gain more market share.

Within the Deepwatch Academy, partners will find sales training to help learn about various Deepwatch solutions and their value to customers. In addition, partners can find case studies, webinars and schedule training sessions.

DEEP-cx offers in-person and virtual experiences that encompass the expanded family of Deepwatch certifications.

Justin Domachowski, founder and CEO of Defy Security, said Deepwatch brings an intuitive approach to working with channel partners that combines the best interests of both parties.

“Deepwatch was one of the first companies to truly understand how to best engage with the channel partner community,” he said. “And these new enhancements prove the company is truly channel-first.”