Janet Schijns: How to Define Your Brand in a Digital Age

No matter where you are in the industry, you might be boring potential customers with your brand.

Craig Galbraith, Editorial Director

October 8, 2019

1 Min Read
Brand
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Are you ready to take the leap into the new “you”? No matter where you are in the industry, you might be boring potential customers with your brand.

In the video below from Channel Partners Evolution as part of our new Alliance Makers program, Janet Schijns, CEO of the JS Group, talks about how vendors and partners can define their brands in a digital age.

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About the Author

Craig Galbraith

Craig Galbraith

Editorial Director, Channel Futures

Craig Galbraith is the editorial director for Channel Futures, joining the team in 2008. Before that, he spent more than 11 years as an anchor, reporter and managing editor in television newsrooms in North Dakota and Washington state. Craig is a proud Husky, having graduated from the University of Washington. He makes his home in the Phoenix area.

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