BlueJeans by Verizon Broadens Partner Program

BlueJeans by Verizon says partners are getting a more streamlined process with its new Partner Lead Program. The initiative allows partners to offer BlueJeans Basic to its customers via registration and opportunity tracking from the company’s website. Part of the goal is to increase the availability of the BlueJeans video collaboration and interactive live streaming platform through the channel.

The Partner Lead Program – available in the U.S. and open to partners by invitation only – expands the existing BlueJeans by Verizon channel program. Partners can run more targeted campaigns and drive customer lead volume and conversions in a secure and channel-friendly method, the company said.

Verizon’s Tom Merkle

Tom Merkle, managing partner, North America and Latin America channels and business development, BlueJeans by Verizon, said the company is expanding the channel program to deliver tools and capabilities partners are asking for.

“These capabilities allow our partners … the ability to extend their customer value proposition and grow video and unified communications market share with BlueJeans by Verizon.”

BlueJeans by Verizon Partnership with Cynrgi Direct

Cynrgi Direct, a multi-brand technology solutions provider for small, medium and large enterprises, is the first partner to participate in the program.

Paul Velusamy, founder and CEO at Cynrgi Labs, said the partnership with BlueJeans allows his company to continue to expand its “scope and breadth of services, while enabling lead sharing functionalities to address this vast market and grow each other’s customer base.”