Google Apps Enterprise Partners: How to Find Them

By samdizzy

Want to find a Google Apps reseller who can advise or manage a roll out, train employees, or customize a cloud service? Google’s (NASDAQ: GOOG) new Enterprise Partner Search tool apparently allows customers to do exactly that.

It’s the latest sign that Google is dead-serious about promoting its channel partner program to end-customers. And it some ways, it counters Microsoft‘s (NASDAQ: MSFT) popular Pinpoint partner search tool.

A quick search for Google Apps partners near my Long Island office turned up 10 such partners — most of which are in New York City.

There are now more than 6,000 Google Apps Resellers worldwide, the search giant claims. And Google Apps itself is taking off in several key vertical markets — including education, where 20 million users across K-12 schools, colleges and universities have gone Google Apps.

We’ll be watching to see how Google Apps partners promote themselves in the new search tool, and whether customers use the tool to track down local cloud experts that have Google expertise.