Forescout Appoints Armis, Carbon Black Vet as Global Channel Sales Leader
Channel program updates are coming soon, we've learned.
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Channel Futures: Why did you want to take this role with Forescout?
David Creed: This opportunity was truly a perfect fit at the perfect time in my career. Forescout‘s platform is relied upon by thousands of organizations around the world, and they continue to bring new capabilities to bear such as risk and exposure management that further demonstrate the value Forescout can deliver to partners. I have extensive experience leading global channel organizations, including service providers, and Forescout takes great pride in supporting and deeply collaborating with this partner segment that is so critical to their business.
CF: How will your previous experience with McAfee and more come into play in this new role?
DC: At McAfee, I perfected how to take high-value, highly customizable technology to market with nationals and globals, and showcase the differentiation. Most recently at Armis, I and my team cultivated early adopter and custom white-glove enablement programs that led to deeper partner collaborations. And it was those early adopter programs that served as the foundation for subsequent training programs across the rest of the partner ecosystem. My new role will very much be an extension of these key activities and more.
CF: What’s your take on Forescout’s current channel strategy and partner program? Any changes needed?
DC: Our current Envision program does a tremendous job of rewarding traditional reseller and distribution routes to market. We plan to extend the program for enhanced value exchange with partners that want to provide managed services, implementation, technical support, consulting services and even partner-led training.
CF: What’s at the top of your to-do list?
DC: Over the last several weeks, I’ve had the opportunity to travel and speak to partners around the globe, eliciting feedback and obtaining invaluable insights. There are updates to our channel program that I can share more details on in the weeks to come and look forward to informing the broader channel community at that time.
CF: What do you want partners to know about you and what it’s like working with you?
DC: It’s all about creating enhanced value exchange. Anyone who knows me well knows that I’m all about building deeper collaborations and removing unnecessary friction in order to create long-lasting working engagements. I’m a firm believer that it’s important to listen more than speak, and focus on consistently delivering pragmatic solutions to any challenge that presents itself.
CF: What are partners’ biggest challenges and how will you address those?
DC: Partners deal with countless roadblocks that can slow down paths to more financial upside and properly servicing clients. We’re all about creating efficiencies, creating platforms and providing resources that can deliver the level of support that meet and exceed expectations. I look forward to working with our current partners and building new collaborative engagements with an expanded group of partners in the weeks and months to come.
CF: What are partners’ biggest challenges and how will you address those?
DC: Partners deal with countless roadblocks that can slow down paths to more financial upside and properly servicing clients. We’re all about creating efficiencies, creating platforms and providing resources that can deliver the level of support that meet and exceed expectations. I look forward to working with our current partners and building new collaborative engagements with an expanded group of partners in the weeks and months to come.
Forescout has hired David Creed, previously with Armis, Carbon Black and McAfee, as its vice president of worldwide channel sales.
Forescout’s David Creed
As global channel sales leader, Creed is responsible for guiding the next phase of growth across the company’s channel ecosystem, and creating new alliances that unlock more revenue opportunities for partners and service providers globally.
Here’s our list of channel people on the move in July. |
Prior to joining Forescout, Creed served over the past 20 years in a variety of channel executive posts at McAfee, Carbon Black and most recently Armis. He was Armis‘ vice president of business development for worldwide service provider partnerships and tech alliances.
Forescout: Channel Sales Get a Boost with Creed
“David’s passion for the channel, the way he approaches collaborations with partners and his acute understanding of the rapidly evolving changes taking place across the cybersecurity marketplace are unmatched,” said Barry Mainz, Forescout’s CEO. “He is the ideal leader for our channel business, which plays such a pivotal role for our company.”
Forescout says its solutions continuously identify and classify every asset connecting to an organization. Additionally, they help detect advanced threats that may have bypassed their security controls, and allow organizations to respond in real-time with full-spectrum response.
Scroll through our slideshow above for a Q&A with Forescout’s new global channel sales leader.
Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn. |
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